Press Releases

Please find a selection of our generic press releases which you can download and use – just change the quotes from us to you! Just make sure The National Bed Federation is credited with the information. If you have queries contact Simon at simon@bedfed.org.uk

  • This release takes the hard work out of buying a new bed with a handy new list of practical pointers – particularly useful to send out ahead of National Bed Month (March) but can be used at any time when you think it’s good to push a new bed. Just remember to change the title and references to Bed Month to something else

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  • Press release about what kind of bargain beds you can expect to find when there is a sale on. Use this when you’re running promotions. Feel free to add in some further details about any promotions you are specifically running. However note that most newspapers don’t like too much commercial information!

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  • Send this release to your local media or use on your website in the run up to Christmas. Credit the tips to The Sleep Council but change the quote to yourself.

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  • Release on how to get a great night’s sleep with references to The Sleep Council’s brand new sleep leaflet ‘The Good-Night Guide’.

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  • The Sleep Council’s top tips for getting a good night’s sleep.

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  • Want some ideas on how to get your customer to upgrade to a bigger bed. Check out these points.

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  • Want to offer parents advice on teenager’s sleep? Then use this release around key school/college dates. For example such as going ‘back to school’ after school holidays.

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  • As we approach summer this is a great release to send out to the local media. With some great tips on how to keep cool in bed on hot summer nights from us, you can also add in your own tips or push your own summer promotions.

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  • It’s winter and it’s cold – so here’s our top tips on keeping warm in bed. Feel free to add in your own too and even talk about your own winter promotions.

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  • Our National Sleep In Day campaign falls on the last Sunday in October, when the clocks go back and we all get an extra hour in bed. Use the release on the run up to the day for tips on how to get a good lie-in on this day.

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  • Do you have the Perfect Sleep Environment? Do you even know what the Perfect Sleep Environment should look like? If not, then this press release tells you all you need to know about creating the ideal environment for sleep – with useful information for POS and for sales messages.

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  • How sleeping in a darkened room is known to help with a good night’s sleep.
    Use this release especially during summer when lighter nights and mornings can alter your sleeping habits.

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  • We all know bigger is better when it comes to beds and now it seems the public are cottoning on to it too. Use this information when trying to upgrade to a bigger bed.

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  • Exam time can be extremely stressful for students. Key dates are May/June time so use this release around this time to promote the benefits of a good night’s sleep during this time, in particular through a comfortable, supportive bed.

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