Retail Champions Scheme
Do you want to associate your business with the leading authority on the UK bed industry? If you predominantly stock NBF-approved member brands, sign up for our FREE Retail Champions Scheme today.
New benefits package
Running a successful bed retail business means staying informed and having expert support when you need it. That’s why we have launched a new add-on package to your existing free benefits that is designed to give you the insights and advice you need to thrive.
With fees as little as £250 for the entire year, upgrading to our new package will help you stand out further in a competitive market with expert tools and support tailored to enhance your operations and customer service.
I am applying to become a Retail Champion for the first time
Please note, that NBF Retail Champions are NOT members of the National Bed Federation. View of our full list of NBF members.
I am an existing Retail Champion and want to upgrade my benefits package
Compare the benefits
NEW Benefits Package (including the current free benefits):
A business listing on the NBF’s consumer website, Bed Advice UK
A free point-of-sale pack including x2 window stickers and 20 swing tickets, plus digital marketing assets
Eligibility to enter the prestigious NBF Bed Industry Awards
Subscription to the Champions’ Chat e-newsletter for bed industry news and updates.
Annual in-depth NBF bed-buying Consumer Research data.
Expert-led NBF Technical guidance on the latest product-related legislation.
Discounted City & Guilds training courses on critical topics such as managing customer complaints effectively.
NBF Protect for UK-based retailers – a service powered by Quest Cover that offers 24/7 support and advice on HR, health and safety, legal, and tax & VAT.
Information on sustainability and recycling initiatives.
Bed Show VIP: Dedicated parking and access to the exclusive Retail Champion Lounge.
Existing Free Benefits:
A business listing on the NBF’s consumer website, Bed Advice UK
A free point-of-sale pack including x2 window stickers and 20 swing tickets, plus digital marketing assets
Eligibility to enter the prestigious NBF Bed Industry Awards
Subscription to the Champions’ Chat e-newsletter for bed industry news and updates.
Want more from your association with the leading UK’s authority on all things beds?
Then upgrade to the new benefits package today!
Premier Retail Champion pack contents
Retail Champion pack contents
Window vinyl A4 size Digital Image
How to apply
If you currently source at least 50% of your UK & Irish made beds and mattresses from NBF members, simply complete the declaration form below. The information you provide below will be used on our Bed Advice UK website. Once you have applied, we will carry out our checks before we respond.
There is an option to upgrade to our enhanced benefits package. Fees are based on the number of stores if you are a brick & mortar business or your annual turnover if you are a predominantly online business.
