Marketing Support

Award-winning marketing support, as voted by Interiors Monthly readers, for five years running!

Marketing Calendar

Use the NBF & Bed Advice UK’s 2024 Marketing Calendar with dates of significance to link in with your own sales & marketing activities, primarily for consumers.

Marketing Toolkits

Free year-round marketing toolkits for bed retailers and manufacturers to download, with new creatives including social media graphics, suggested copy and posters.

Keep an eye out for our seasonal toolkits thorughout the year. Scroll down to see our range of videos that you can freely share across social media or embed on your website.

National Bed Month toolkit and video

This year’s National Bed Month theme promotes the bed as a ‘miracle product’, because not only do we sleep better on a comfortable and supportive bed, we feel better, look better and function better! Change your bed, change your life.

The 2024 National Bed Month toolkit includes square carousel and linear social media infographics, posters and suggested social media copy on bed-buying, bed care and sleep tips from our partner, The Sleep Charity.

We have updated the toolkit to include download links for the campaign video.

Please watch and share our NEW campaign video! Read more about our new campaign video.

What the NBF-approved tick means to consumers

Highlights the benefits of buying from an Approved NBF Member and what the NBF-approved tick means to consumers when they spot it in-store – safe, clean and honest. Includes three sets of social media carousel graphics, three posters with print-friendly versions and suggested social media copy.

Bed Buying

Outlines the important steps consumers need to remember when they begin their bed-buying journey. Includes social media carousel graphics, posters with print-friendly versions and suggested social media copy.

Mattress Testing

A nine-step guide to testing mattresses in-store. Display the posters beside your beds to support your sales team and assist your customers. Includes social media carousel graphics, posters with print-friendly versions and suggested social media copy.

Bed Care

Caring for your bed (base and mattress) is crucial to prolonging its lifespan – this toolkit explains how to do it properly. Includes social media carousel graphics, posters with print-friendly versions and suggested social media copy.

Mattress Settlement

Mattress settlement is the most common complaint we receive from consumers, so it is vital you educate your customers on what it is and why it happens. Includes social media carousel graphics, posters with print-friendly versions and suggested social media copy.

Videos

A range of bed related videos produced by NBF which can be used on your own company websites.

Feel free to use these videos on your website or through your social media channels. Click on the play button and press the Share button to share the video on your Twitter or Facebook. You can also copy the video embed code for use on your website.

Signs You Need to Replace Your Mattress

White Van Mattress Scam

Mattress Scam – Internet Rogue Traders

Tips For Buying Beds Online

Top Tips for Choosing the Right Bed
Bigger is Better

Signs Your Mattress Needs Replacing

Other Resources

NBF Branded Labels

Members can now order NBF branded labels and swing tickets to reassure their customers that their products are made by an approved NBF member. 

Join the NBF

Become part of the trade association for the UK bed industry

About

The National Bed Federation is the recognised trade association representing UK manufacturers of beds and their suppliers. Founded in 1912, its members today account for about 75% of the total UK bedding turnover

Annual Report & Accounts

For the year ending December 2022

NBF Green

Our Goal: 75% of new mattress sales diverted from landfill by 2028.

For Members

Directory

 

NBF Members List

Our member directory is a list of current NBF members with contact details and their certificate number.

Product Search

A database of National Bed Federation members to help you search for either finished or component products.

News

Get the latest Industry News. Members News articles are only available to NBF members who are logged in to the website.

Newsletter Archive